TMA Campaigns

Overview 

Step 1. Go to Create campaign → Telegram Mini App.
Step 2. Scroll down to Ad selection.

• For Rewarded video: Select an existing ad or create a new one

• For Rewarded post: Reach out to our support team, and we'll assist you in creating one.

Step 3. Scroll to Categories and switch on Mainstream.
Step 4. If needed, scroll to adjust:

• Main and Other parameters to set your targeting

• Limits section to manage your campaign limits.

Step 5. Click on Create campaign.

By following these steps, you’ll set up your ad campaign for Telegram Mini Apps.

Creation Guide

Step 1. Go to Create campaign → Telegram Mini App.

ℹ️ Rewarded video is selected by default. Banners will be available soon.
ℹ️ Campaign name. Name your TMA campaign as you like. This name will only be viewed within our service to help you differentiate one campaign from another.

A section you can pass through

Pricing. TMA campaigns use a CPM model exclusively. And you can keep the Recommended Price as is—it's automatically adjusted on a regular basis to ensure your campaign receives sufficient traffic.

Step 2. Scroll down to Ad selection.

You have two options:

• For Rewarded video: Select an existing ad or create a new one
• For Rewarded post: Reach out to our support team, and we'll assist you in creating one.

For more details on how to create a TMA ad and what you'll need, check out:

TMA ads: How to create Telegram Mini App ads.

Step 3. Scroll to Categories and switch on Mainstream.

TMA ads are designed to work with the Mainstream category. And you can keep the suggested categories as they are.

Sections you can pass through

Sources. All sources are automatically selected, so you can move on without making any adjustments here.

Spots: Whitelisting/Blacklisting. You can choose spots later, if needed, in collaboration with your account manager during campaign optimization.

Step 4. If needed, scroll to adjust the following sections:

— To set targeting: Main and Other parameters

You can select countries, languages, and other parameters. These choices are optional and might decrease the amount of traffic you receive.

— To set limits: Limits section

You can set limits based on either Money or Impressions. We recommend starting with a daily limit of $30–50 and increasing it gradually as your campaign optimizes.

Step 5. Click on Create campaign.